💻 Technology
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TechCrunch
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Whoop has LeBron – now it wants your mom
Whoop founder Will Ahmed has spent 14 years developing a health wearable beloved by elite athletes. The company now competes with Oura, the FDA, and the limits of consumer medicine to create potentially life-saving technology. Whoop is transitioning from an elite sports product to a mainstream health tool.
Whoop founder Will Ahmed has spent 14 years building a health wearable beloved by elite athletes, and is now racing Oura — and the FDA, and the limits of consumer medicine — to turn it into something that could one day save your life.