Maximizing Luck: Economics Behind Desirable Allocation
Judd Kessler, Wharton School professor, discusses his book "Lucky by Design" about hidden economic mechanisms that allocate access to desirable things like restaurant reservations. Kessler also researched how couples distribute resources in relationships and alternative ways to distribute concert tickets. His research reveals the economic principles governing hard-to-access services.
Barry speaks with Judd Kessler, author of Lucky by Design: The Hidden Economics You Need to Get More of What You Want, and a professor at The Wharton School of the University of Pennsylvania. They discuss his research into the hidden markets that allocate value to desirable things such as restaurant reservations. They also Judd's research into how couples allocate their resources within a relationship and possible alternate ways to distribute concert tickets. (Source: Bloomberg)