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Chinese automakers are rapidly expanding new dealer networks across Canada.

Experts say entering America later could be surprisingly straightforward for brands.

Limited Canadian sales now matter less than bigger potential US opportunities later.

Several Chinese brands are preparing Canadian launches despite strict limits on vehicle imports and relatively modest sales prospects. But the appeal of the Canadian market has less to do with immediate profits and more to do with what it could teach manufacturers ahead of a potential future move into the United States, a new report says.

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Canada recently opened the door to a limited number of Chinese -built EVs, allowing imports under a quota system that starts at 49,000 vehicles annually. That’s hardly enough volume to transform anyone’s balance sheet, especially when multiple brands are competing for the same customers.

Related: Canada Tells Chinese Brands They Can Sell EVs Past The Quota, On One Condition

Yet automakers including Chery, BYD, Changan and Lotus are all making plans. Some are recruiting dealers, others are carrying out testing programs, and several are already preparing vehicles for regulatory approval. And the reason they’re going to all of that trouble, Reuters reports, is that Canada’s automotive market looks remarkably similar to America’s.

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Consumer preferences and budgets overlap heavily, regulations are broadly comparable and dealership structures operate in much the same way. That means any company that successfully establishes itself in Canada could gain valuable experience before eventually tackling the much larger US market.

Dan Hearsch, global co-leader of AlixPartners’ automotive practice, told Reuters that moving from Canada into the United States later would be like “flipping a switch.”

Eyes On The US Prize

Robert Karwel of J.D. Power Canada was even more direct in the same report, describing Canada as “the practice run for the US.”

That prospect continues to worry parts of the American auto industry. For years China was a growth market for Western brands, but now the tables have turned and Chinese automakers have rapidly expanded their global footprint over the past decade.

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For now, the US remains effectively closed to China. Tariffs, restrictions on connected vehicle technology and political opposition continue to keep Chinese brands at arm’s length. Only this week Geely-controlled Polestar was effectively forced to pull out of the US due the Chinese software in its cars, despite Volvo (also Geely-controlled) recently being given a hall pass for the same thing.

But several executives appear confident that won’t always be the case.

“We definitely have the idea of selling cars in the United States,” Chery International president Zhang Guibing told reporters during a recent event in China, Reuters writes. “Everyone definitely has that idea.”

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BYD, Geely, Chery

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The term remake often inspires skepticism when it involves an already beloved film. For every Psycho 1990 or so-bad-it's-good Nicolas Cage -led Wicker Man that completely loses what made their inspirations so special, however, there are all-time classics , like John Carpenter 's The Thing and the Brendan Fraser -led The Mummy , that build on, or sometimes completely transform their sources in entertaining new ways. Westerns are especially rife with fantastic remakes , from True Grit to The Magnificent Seven , the latter of which has two great takes traced back to Akira Kurosawa 's Seven Samurai . However, perhaps the greatest of these films is also an infamous example of plagiarism, yet one that forever changed the course of cinema.

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In a recent appearance on the Human Can Opener podcast , Obsidian design director Josh Sawyer talked about how the studio approached balance in Fallout: New Vegas, particularly with skill checks in dialogue and making sure different character builds got unique, cool reactivity throughout the game.

"Some people think I'm preoccupied with balance," said Sawyer. "I want people to build characters and have a good time with them. You have to think a little bit, but I don't like it when players have a character concept that they build, and it's like 'Oh, you just built a fundamentally bad character.'"

After Troika closed and before the likes of Owlcat, ZA/UM, and Larian really took off, Obsidian was practically peerless when it came to this sort of design in RPGs. Much love to BioWare, but it would typically just rely on a persuasion skill to win conversations and avoid fights.

Obsidian's always been great at letting you deploy odd skills in dialogue and the world, like recruiting a new sheriff for Primm with Science, Barter, or Speech in New Vegas. This also extends to combat: Sawyer cited New Vegas' removal of the Big Guns skill and divvying the relevant weapons into Guns, Energy Weapons, and Explosives as an example of design supporting build diversity.

"I don't want people to have to invest in the skill, and then [we] try to support it throughout the game," said Sawyer, referring to the steady flow of relevant big guns a separate Big Guns skill would have required. "Or worse, not support it throughout the game, which is kinda how Fallout 1 worked. If you tag Big Guns in Fallout 1, you're not gonna see a big gun until The Hub⁠—good luck!"

As for skill checks, Sawyer said that he endeavors to make sure a given RPG's skills are always "useful in a really meaningful and unique way." He argued that designers have to build trust with players in this regard—I flashed back to all the times I've sat before a character creation screen and wondered "Is this a game where persuasion matters at all? Will I be punished for wanting to be a sneaky rogue?"

Sawyer pointed to how former Obsidian designer Eric Fenstermaker, who built the starting town of Goodsprings, ensured New Vegas made a good first impression to build that trust. Sawyer didn't cite specific examples, but I thought of how, in the quest Ghost Town Gunfight, a player's Sneak, Explosives, Barter, Speech, and Medicine can all be used to influence how things play out.

"We just wanted to set up the player to believe, however you built your character, it's not gonna be the same experience, but we're not gonna let you down," said Sawyer. "We're not gonna leave you out to dry and not give you something to be excited about.'

The developer caveated that "it's not about perfect balance," and went on to describe one of the practical measures Obsidian takes to ensure each skill gets sufficient play throughout a game. "We have an informal job on the design team called 'Karma Police,'" said Sawyer. "At a few points during development, we'll ask a designer to go through all the scripts⁠—usually in dialogue, but also everywhere in the game⁠—and see 'How often is Guns being checked? How often is Charisma being checked? How often is Barter being checked?

"It's not about 'perfect.' Let's say there's 40 [checks] in Medicine, and there's like, 28 in Science. Great! Get in the ballpark. You don't want to go huge stretches of the game and be like, 'Man, I invested in this skill and it never comes up.'"

Sawyer also touched on one of the great tensions in designing videogame RPGs versus tabletop ones: This sort of reactivity and accommodation is something a game master can do on the fly, rather than having to anticipate player needs years in advance. He recalled a college friend who "bent over backwards" to work with one of Sawyer's RPG characters, an architecture specialist.

"I think that what good DMs and good game designers do is, in RPGs, they want you to feel like, 'Yeah man, I did a Survival run and I got all these cool interactions,'" Sawyer concluded. "We just want players to have that experience."

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